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Notice to the market

Recife, July 22, 2021, Ser Educacional (B3 SEER3), one of the largest private education groups in Brazil and the leader in the Northeast and North regions, pursuant to the provisions of official note 7/2020-CVM-SEP, hereby informs its shareholders and the market in general the participation of Company’s Executive Board member Mr. Rodrigo Alves, IRO, in the online event "BM&C Business", which will be broadcast on BM&C News‘ YouTube profile.

The live will take place tomorrow, July, 23, 2021, at 3:00 p.m. BRT, and it can be accessed through the link: https://bmcnews.com.br/tv/.

Ser Educacional also takes the opportunity to invite the market in general to participate in this event.

Click here to access the full document.

Investor Relations Contact:
Rodrigo de Macedo Alves and Geraldo Soares de Oliveira Júnior
Phone: +55 (11) 2769 3223 | E-mail:
ri@sereducacional.com | www.sereducacional.com/ir

Media Relations
Silvia Fragoso | (+55 81) 98228-2086 | silvia.fragoso@sereducacional.com

Loures Consultoria
Ludmilla Gutierrez | ludmilla.gutierrez@loures.com.br

ABOUT GRUPO SER EDUCACIONAL
Founded in 2003 and headquartered in Recife, Grupo Ser Educacional (B3 SEER3) is one of the largest private education groups in Brazil and the leader in the Northeast and North regions in terms of number of students enrolled. It offers undergraduate, graduate, vocational and digital learning courses in 26 states and the Federal District, with a consolidated base of approximately 218,100 students The Company operates under the following brands: UNINASSAU, UNINASSAU - Centro Universitário Maurício de Nassau, UNINABUCO - Centro Universitário Joaquim Nabuco, Faculdades UNINABUCO, Escolas Técnicas Joaquim Nabuco and Maurício de Nassau, UNIVERITAS/UNG, UNAMA - Universidade da Amazônia and Faculdade da Amazônia e UNIVERITAS - Centro Universitário Universus Veritas, Faculdades UNIVERITAS, UNINORTE - Centro Universitário do Norte, Centro Universitário de Ciências Biomédicas de Cacoal - UNIFACIMED, UNIJUAZEIRO - Centro Universitário de Juazeiro do Norte, Sociedade Educacional de Rondônia - UNESC and Centro Universitário São Francisco de Barreiras - UNIFASB.

This notice may contain forward-looking statements related to business prospects, estimates of operating and financial results and the growth prospects of Grupo Ser Educacional. These are merely projections and, as such, are solely based on the expectations of the Management of Grupo Ser Educacional. Such forward-looking statements are substantially dependent on external factors, in addition to the risks presented in the disclosure documents filed by Grupo Ser Educacional and are therefore subject to change without prior notice.


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