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MEC accredits Universidade de Guarulhos - UNG to offer Distance Learning Undergraduate Programs in Brazil

Recife, November 30, 2015 - Ser Educacional S.A. (BM&FBOVESPA SEER3, Bloomberg SEER3:BZ and Reuters SEER3.SA), one the largest private education groups in Brazil and the leader in the Northeast and North of Brazil in terms of number of students enrolled, announces that the Ministry of Education (MEC) published in the Federal Official Gazette of November 30 (DOU) the accreditation of UNG - Universidade de Guarulhos to offer distance learning programs in Brazil.

With this accreditation, UNG will offer, as of the first semester of 2016, 100% online distance learning undergraduate programs, initially with 18 courses, at the following centers:

• Guarulhos I/SP (Headquarters): Guarulhos I/SP (Headquarters):
• Guarulhos II/SP: Praça Tereza Cristina, nº 88 - Centro
• Guarulhos III/SP: Avenida Anton Philips, nº 1 - Vila Hermínia
• Atibaia/SP: Rua Albertina Miele Pires, nº 241 - Jardim Brasil
• Bragança Paulista/SP: Rua Coronel Teófilo Leme, nº 1.552 - Centro
• Itaquaquecetuba/SP: Avenida Uberaba, nº 251 - Vila Virgínia

According to Jânyo Diniz, CEO of Grupo Ser Educacional, "the beginning of the provision of distance learning services by UNG will be essential for the Company‘s growth in the 100% online distance learning segment, which will increase from the current nine UNINASSAU centers to 15 centers. As a result, the Company will increase its student base and dilute its cost structure as a whole, expanding its provision of high-quality education and a unique value proposition for students, with brands that are well-known in the job market at competitive prices

"The new centers will represent a substantial increase in UNG‘s competitive capacity and, consequently, that of Grupo Ser Educational, which will become even more renowned in its operating region, especially due to investments in reinforcing brand recognition since the beginning of 2015 through radio and television ads, including the revitalization of UNG‘s logo", added Diniz.

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IR Contact:
Rodrigo de Macedo Alves
Investor Relations Officer

Geraldo Soares de Oliveira Júnior
Investor Relations Assistant Manager

Phone: +55 (81) 3413 4615 / +55 (11) 2769 3223
E-mail: ri@sereducacional.com
Website: www.sereducacional.com/ir